Sophie is a professional cellist and works primarily as a freelance musician in London. She is a graduate of Clare College, Cambridge and has played with orchestras all over the world. The brief for her branding was to create a clear connection to her instrument whilst maintaining a modern and fresh style. The descriptive information was kept to a minimum as Sophie plays in large orchestras as well as smaller groups and also teaches cello and music theory. I created four initial options and the one shown above is her chosen logo and accompanying collateral.
Sophie’s business cards were printed by moo.com onto 350gsm stock with a matt gloss finish and rounded corners.