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John Frieda Direct Mailer

 

 

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A DM piece sent out to John Frieda’s brunette Elite Club members before the 2012 Christmas party season. Personalised on the envelope, cover and interior for each individual recipient, the DM gave opportunities for free sample products, money off and competition entry.
Produced for Billington Cartmell.

Client:

John Frieda

Date:

December 2012

 

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